Monday, September 2, 2013

"Social-media wall" makes debut at US Open

Picture via Ubergizmo

It's undeniable that social media and technology are constantly evolving. The newest invention to take the stage is occurring in the sports world and made its debut at this year's US Open. It is called a "social-media wall" and is literally a 50 foot screen that will display fans' and players'  social commentary in real time. The wall will feature both negative and positive feedback and will be accessible by all.

The screen will basically be a massive TweetDeck on display for entertainment. In addition to tweets, the screen will also broadcast Facebook posts and Instagram updates. People who cannot attend the US Open will be able to feel as if they are a part of the event because they will be connected with the attendees through this social-media wall. 

In order to show up on the "social-media wall" people will be required to use the hashtag #usopen. All posts will be monitored by IBM and IDS so it will not be a complete free for all. Ultimately, it will be interesting to see if this takes off and whether or not people will be receptive to it. If it does, I honestly could see this being the next big thing and an essential feature at all major sporting events.  

To read the full article, click here

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